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Visiting Speaker Series

The Centre for Multidisciplinary Behavioural Business Research (CMBBR) visiting speaker presentations provide an opportunity to expand cross-discipline networks in the John Molson School of Business (JMSB) for both faculty members and graduate students. These presentations are open to all members of the JMSB community.


Past Events

Andrew F. Hayes, Associate Professor of Quantitative Psychology and Associate Professor of Communication, Ohio State University

Andrew F. Hayes, Associate Professor of Quantitative Psychology and Associate Professor of Communication, Ohio State University

The Modern Integration of Mediation and Moderation Analysis

March 21, 2013

Pierre Chandon is the L’Oréal Chaired Professor of Marketing, Innovation, and Creativity at INSEAD and the director of INSEAD Social Sciences Research Centre (Paris, France).

Dr. Pierre Chandon, Professor of Marketing, The L'Oréal Chaired Professor of Marketing Innovation and Creativity & Director, INSEAD Social Sciences Research Centre

How Packaging Makes Us Fat: Volume Estimation Heuristics and Size Preferences

February 27, 2013

Rajesh Bagchi is an Assistant Professor of Marketing at the Pamplin College of Business, Virginia Tech

Dr. Rajesh Bagchi, Assistant Professor of Marketing at the Pamplin College of Business, Virginia Tech University

When to Put the Cart in Front of the Horse: How Presentation Order of Goal Effort and Reward Information Affects Goal Perceptions

April 20, 2012

Dr. Hans Baumgartner, Marketing, Smeal College of Business, Pennsylvania State University

Dr. Hans Baumgartner, Professor of Marketing, Smeal College of Business, PennState University

The Response Category Labeling Effect: How the Wording of Labels Affects Response Distributions in Likert Data

November 14, 2011